Cyclical Unemployment – Definition, Causes and Cure
In the previous two articles, we studied about frictional and structural unemployment. They can be considered to be the mild and moderate form of unemployment respectively that can be suffered by an economy. They are not usually the ones being referred to when common people talk about unemployment. The most dreaded form of unemployment is […]
Cyber Risk in Reinsurance
The global business environment has turned increasingly digital in the pasts few years. It is very common for businesses across the world to conduct most of their business online. This includes transacting with customers, employees, suppliers, and even the government. It is for this reason that the role of computers has drastically increased within the […]
Cutting Costs Strategically
The business environment today has become extremely competitive. Companies are not only facing competition from their local competitors but also from global ones. Different economic and geopolitical factors make global supply chains necessary. The problem with having global supply chains is that operations become broad and complex. It is much easier to manage operations located […]
Customs Department – An Introduction
International Trade is facilitated and controlled by Countries with the help of Foreign Policy, Export Import Regulations, Schedule and Tariff of Import and Export Duties as well as Trade Laws and Regulations. Customs Department is the Federal Government Agency that is invested with Authority to conduct Customs Valuation and collect Import as well as Export […]
Customs Clearance – Meaning, Scope and Documentation
Customs Departments are the government designated authority to implement the policies related to import and export, collect customs duties and facilitate movement of people, goods, and cargo into and out of the country. Area of Operations and Authority Customs departments have offices at all seaports, airports and border gateways that are essentially the exit and […]
Aristotle was the first to take an initiative and design the communication model.
Let us first go through a simple situation.
In a political meeting, the prospective leader delivers speech to the audience urging for more votes from the constituency. He/She tries to convince the crowd in the best possible way He/She can so that He/She emerges as a winner. What is He/She actually doing?
He/She is delivering his speech in a manner that the listeners would get convinced and cast their votes only in his favour, or in other words respond in the same manner the speaker wanted to.
Here the leader or the speaker or the sender is the centre of attraction and the crowd simply the passive listeners.
The example actually explains the Aristotle model of communication.
According to this model, the speaker plays a key role in communication. He/She is the one who takes complete charge of the communication. The sender first prepares a content which he does by carefully putting his thoughts in words with an objective of influencing the listeners or the recipients, who would then respond in the sender’s desired way.
No points in guessing that the content has to be very very impressive in this model for the audience or the receivers to get convinced.
The model says that the speaker communicates in such a way that the listeners get influenced and respond accordingly.
The speaker must be very careful about his selection of words and content in this model of communication. He/She should understand his target audience and then prepare his speech.
Making eye contact with the second party is again a must to create an impact among the listeners. Let us again go through the first example.
The politician must understand the needs of the people in his constituency like the need of a shopping mall, better transport system, safety of girls etc and then design his speech.
His/Her speech should address all the above issues and focus on providing the solutions to their problems to expect maximum votes from them.
Voice tone and pitch should also be loud and clear enough for the people to hear and understand the speech properly. Stammering, getting nervous in between of a conversation must be avoided.
Voice modulations also play a very important role in creating the desired effect. Blank expressions, confused looks and similar pitch all through the speech make it monotonous and nullify its effect.
The speaker should know where to lay more stress on, highlight which words to influence the listeners.
One will definitely purchase the mobile handset from that store where the sales man gives an impressive demo of the mobile.
It depends on the sales man what to speak and how to speak in a manner to influence the listeners so that they respond to him in a way he actually wants i.e. purchase the handset and increase his billing.
The Aristotle model of communication is the widely accepted and the most common model of communication where the sender sends the information or a message to the receivers to influence them and make them respond and act accordingly.
Aristotle model of communication is the golden rule to excel in public speaking, seminars, lectures where the sender makes his point clear by designing an impressive content, passing on the message to the second part and they simply respond accordingly. Here the sender is the active member and the receiver is passive one.
Your email address will not be published. Required fields are marked *
Curious Observation – First Step in Decision Making Process
February 12, 2025
Cyber Risk in Reinsurance
February 12, 2025
The COSO Framework for Internal Control
February 12, 2025
